Give the cost of your proposal after the client agrees to work with you and the work to be done is clear: 5 short videos how I sell and cost Whole System Transformation.

The marketing and proposal or contracting phase of the consulting process is the weakest competency of most internal and external change agents. At least, that is what our competency research has indicated.

Here I  speak at some of my views as I prepare to teach in one of the only Marketing courses in a Masters in OD at PSU on-line program with my pal Billie Rothwell.

Costing WST

Part 1 –

Part 2 –

Part 3 –

Part 4 –

Part 5 –

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